Digital Wave research- Gareth Pugh







The designer I have decided to focus on is Gareth Pugh, who's signature style is all about caged construction and contoured lines, he also uses subtle colours such as black, grey and white. I believe that the structured jackets would look great transformed into a sportswear jacket, as this is the look I am going for. Therefore for these reasons I believe that he is the perfect designer to focus on and who's work I could try and emulate.